Negotiation: Moving From Conflict to Agreement
First Edition
Learning Objectives
1. Demonstrate the difference between understanding and convincing as approaches to negotiation.
2. Accurately distinguish between issues, interests, and positions when analyzing a negotiation.
3. Assemble a bargaining mix based on a set of issues to be negotiated, and understand what it means to claim value and create value among those issues.
4. Describe what a resistance point is, draw the ZOPA, and use these concepts to analyze the challenges and/or opportunities in a one-issue or multiple-issue negotiation.
5. Discern what ethical issues are likely to occur in negotiation, and think critically about what it means to become an ethical negotiator.