Learning Objectives

Chapter 14

  1. Describe the impact of the environment on organizations.
     
  2. Define the term technology and examine the effects of changing technology on organizations.
     
  3. Define what is meant by green technology and discuss its impact on organizations.
     
  4. Name and describe the five strategic forces.
     
  5. Explain the relationship between mission, goals and strategy.
     
  6. Compare and contrast a low cost and a differentiation strategy.
     
  7. Explain how organizations formulate strategy.
     
  8. Define the term organizational structure.
     
  9. Differentiate between an organic and a mechanistic structure.
     
  10. Describe the following organizational structures: functional, product/divisional, matrix and hybrid.