Chapter 14

I. The Organizational Context

A. Starting Point: Characteristics

II. The Organizational Environment

A. Introduction

1. Key Factors

2. General Environment 

3. Business Environment

B. Enacting the Environment: Relevance

C. Environmental Uncertainty: Key Points

III. The Organization and Technology

A. Technology: Definition

B. Types of Technology: Appropriate Technology

C. Effects of Changing Technology

1. High Technology

2. Data Mining

3. Green Technology

4. Changing Technology

IV. Strategic Basics: Mission, Goals, and Strategy

A. Introduction

1. Flexibility for Organizations

2. Mission

B. Managing Strategy

1. Steps in the Process

2. SWOT Analysis

C. Low Cost Strategies vs. Differentiation: Differences

 
V. Organizational Structure

A. Introduction: Characteristics

B. Basic Components of Structure: Designs and Functions

C. Organic and Mechanistic Organizations: Differences

D. Traditional Structural Options

1. Functional Structures

2. Product/Divisional Structures

3. Hybrid Structures

4. Matrix Structures

                                   
VI. Managing in an Uncertain Environment

A. Introduction: Strategic Elements

B. Gathering Information: Different Methods

C. Adapting Internal Culture and Structure: Comprehensive Look

D. Changing the Environment

1. Lobbying

2. Strategic Alliances