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Mass Communication: Living in a Media World

Sixth Edition
by Ralph E. Hanson

Student Resources

  1. Living in a Media World
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  2. Mass Communication Effects: How Society and Media Interact
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  3. The Media Business: Consolidation, Globalization, and the Long Tail
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  4. Books: The Birth of the Mass Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  5. Magazines: The Power of Words and Images
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  6. Newspapers and the News: Reflection of a Democratic Society
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  7. Audio: Music and Talk Across Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  8. Movies: Mass Producing Entertainment
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  9. Television: Broadcast and Beyond
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  10. The Internet: Interactive and Mobile Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  11. Advertising: Selling a Message
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  12. Public Relations: Interactions, Relationships, and the News
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  13. Media Law: Free Speech and Fairness
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  14. Media Ethics: Truthfulness, Fairness, and Standards of Decency
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  15. Global Media: Communication Around the World
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions

Video and Multimedia

Click on the following links. Please note these will open in a new window.

Video Link

Video Link 9.1: Watch classic I Love Lucy episodes online.

Video Link 9.2: Watch a segment of Sesame Street featuring Star Trek’s Patrick Stewart.

Video Link 9.3: Watch puppets explain how the Nielsen ratings system works.

Video Link 9.4: Watch Ken Auletta talk about his book Three Blind Mice.

Video Link 9.5: Diversity at the 2016 Emmy Awards.

Video Link 9.6: Check out which telenovelas are popular.

Video Link 9.7: Watch Mary Tyler Moor dancing in capri pants.

Video Link 9.8: Watch both the Janet Jackson and Nancy Grace wardrobe malfunctions.
 

Audio Link

Audio Link 9.1: Listen to On The Media’s Brooke Gladstone interview Univision anchor Jorge Ramos.
 

Web Link

Web Link 9.1: Learn more about Ted Turner and his legacy.

Web Link 9.2: Read about a controversial article from the New York Times that calls Shonda Rhimes an “angry black woman.”

Web Link 9.3: Read the Kaiser Family Foundation study “Generation M2: Media in the Lives of 8-to-18-Year-Olds.”

Web Link 9.4: Read an interview with Joshua Meyrowitz.

Web Link 9.5: Read about the settlement of the Janet Jackson indecency case before the Supreme Court.

Web Link 9.6: 25 ways to watch television.

Web Link 9.7: What do students mean when they say they are watching television?

Web Link 9.8: Keep up-to-date with content from the author’s blog.

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