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Mass Communication: Living in a Media World

Sixth Edition
by Ralph E. Hanson

Student Resources

  1. Living in a Media World
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  2. Mass Communication Effects: How Society and Media Interact
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  3. The Media Business: Consolidation, Globalization, and the Long Tail
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  4. Books: The Birth of the Mass Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  5. Magazines: The Power of Words and Images
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  6. Newspapers and the News: Reflection of a Democratic Society
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  7. Audio: Music and Talk Across Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  8. Movies: Mass Producing Entertainment
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  9. Television: Broadcast and Beyond
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  10. The Internet: Interactive and Mobile Media
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  11. Advertising: Selling a Message
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  12. Public Relations: Interactions, Relationships, and the News
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  13. Media Law: Free Speech and Fairness
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  14. Media Ethics: Truthfulness, Fairness, and Standards of Decency
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions
  15. Global Media: Communication Around the World
    • Action plan
    • Learning Objectives
    • Quiz
    • eFlashcards
    • Video and Multimedia
    • Study Questions

Video and Multimedia

Click on the following links. Please note these will open in a new window.

Video Link

Video Link 4.1: Check out a video history on the development of modern alphabets.

Video Link 4.2: Are emojis taking us back to the Dark Ages?

Video Link 4.3: Was Johannes Gutenberg the most influential person of the second millennium?

Video Link 4.4: Watch an interview with author Simon Winchester.

Video Link 4.5: Watch a demonstration of Apple's e-textbooks.
 

Audio Link

Audio Link 4.1: NPR's  full interview with Coates.

Audio Link 4.2: Students are fighting back against textbook publishers.

Audio Link 4.3: Change is the Only Contstant in Today's Publishing Industry.
 

Web Link

Web Link 4.1: Publishers are Using Twitter to Identify new words for the dictionary.

Web Link 4.2: Check out the U.S. Publishing Office website.

Web Link 4.3: Check out the four separate New York Times bestseller lists featuring books targeted at children and young adults.

Web Link 4.4: Read more about challenged books.

Web Link 4.5: Read more about how Anne Frank’s famous diary has been in the news.

Web Link 4.6: Read more about threatened authors.

Web Link 4.7: As Publishers Fight Amazon, Books are Vanishing.

Web Link 4.8: Keep up-to-date with content from the author’s blog.

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