Web Resources

Click on the following links. Please note these will open in a new window.

Decision Management
This resource relates to Learning Objective 4-1. Read more on page 99.
Michigan Ross School of Business presents J. Frank Yates, professor of business administration. He is a winning teacher and author of decision making. This site offers Ten Cardinal Decision Issues.

Decision Making
This resource relates to Learning Objective 4-1. Read more on page 102.
Psychology Today offers an excellent variety of articles on the subject of decision making in the Psych Basics section of their website.

Bounded Rationality
This resource relates to Learning Objective 4-2. Read more on page 105.
This page explores rational decision making models, including bounded rationality.

Creativity
This resource relates to Learning Objective 4-4. Read more on page 108.
Inc.com provides simple descriptions of the Four Stages of Creativity which can be applied to decision making.

Cost-Benefit Analysis
This resource relates to Learning Objective 4-5. Read more on page 116.
This website provides a simple and practical example of how to follow a cost–benefit analysis in a decision-making scenario.