Multimedia Resources

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Web 1: Tips for Improving Internal Communication
Description: A blog post on how improvements in internal communication can help improve the overall guest experience.
LO 9.2 Describe ways in which information embedded in the service product, setting, and delivery system provides value to the guests.

Web 2: Big Data and Analytics
Description: This article explains how data and analytics have impacted the hospitality industry.
LO 9.5 Recognize the benefits of data analytics to cope with information overload.

Web 3: Guest Information Management
Description: The article discusses information gathering from the guest and using that information to craft a better experience for the guest.
LO 9.7 Explain how the hospitality organization itself can be considered a large information-processing system.