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Article 1:
Kendrick, T. (2007). The winning mindset: Effective competitive intelligence research on the internet. Business Information Review, 24, 228-235.
The Winning Mindset: Effective Competitive Intelligence Research on the Internet
Summary: Suggests that search engines are useful but limited in their application for competitive intelligence searching on the internet, and highlights the importance and effectiveness not just of structured searching but also of creativity.
Explains some of the technical limitations of internet searching and suggests conditions in which a competitive intelligence search may be made more effective, pointing out that the value an information professional adds is in having some idea in advance of what they are likely to find.

Article 2:
Desouza, K.C. (2010). Winning the business case for knowledge management. Business Information Review, 27, 159-174.
Winning the Business Case for Knowledge Management 
Summary: This article explains how to develop a solid argument for a strong business case. In this article, the author outlines guidelines on how to tie knowledge management efforts to an organization’s goals, objectives and key performance indicators.

Article 3: 
Marcello-Serafin, G. (2001). Talking your way to the top with style. Health Promotion Practice, 2, 284-289.
Talking Your Way to the Top with Style 
Summary: This article details how to enhance your approach to public speaking. Learning the craft of public speaking requires understanding how style and substance work together to create meaningful and interesting speeches.