Essentials of Sociology
Third Edition
Video and Multimedia
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Video
Video 1: How Social Networks Have Changed The World!
Description: The video lists the impact of social networks on social interactions, education, and the workplace.
Video 2: McDonaldization Theory of George Ritzer
Description: The video explains George Ritzer’s McDonaldization theory.
Video 3: TEDxMidAtlantic 2011 - Duncan Watts - The Myth of Common Sense
Description: By methodically testing beliefs based on common sense against facts, sociologists can sort out which common beliefs hold true and which do not. To achieve this, sociologists use diverse social science research designs and methods.