Video Resources

Video Resource 5.1:  Why the secret to success is setting the right goals (11.43 min)

Description:  In this practical talk, John Doerr explains “Objectives and Key Results,” or OKRs – a goal-setting system that’s been employed by the likes of Google, Intel and Bono to set and execute on audacious goals.

Learning Objectives

LO 5.1: Understand the effective ways to go about developing a strategic plan.

LO 5.5: Set feasible goals and objectives for your strategic plan.

Video Resource 5.2:  Robert Kiyosaki 2019 – Keep them poor (10.26 min)

Description:  Robert Kiyosaki explains the premise of his book, Rich Dad Poor Dad. He offers an explanation about how to alter your mindset in order to achieve your goals.

Learning Objectives

LO 5.3: Recognize the importance of competitive advantage and organizational values in a strategic plan.

LO 5.5: Set feasible goals and objectives for your strategic plan.

Video Resource 5.3:  The five competitive forces that shape strategy (13.11 min)

Description:  An interview with Michael E. Porter, Professor, Harvard University. Porter’s five competitive forces is the basis for much of modern business strategy. The framework and how to put it into practice is explained.

Learning Objectives

LO 5.3: Recognize the importance of competitive advantage and organizational values in a strategic plan.

LO 5.4: Perform a five forces analysis and SWOT analysis.

Web Resources

Web Resource 5.1:  5 P’s of strategy (Mintzberg)

Description:  This article describes the concept of the 5 P’s of strategy by Henry Mintzberg in a practical way. After reading you will understand the definition and basics of this powerful strategy tool.

Learning Objectives

LO 5.1: Understand the effective ways to go about developing a strategic plan.

LO 5.6: Understand planning for profit versus the 3P’s in strategic planning outcomes.