4.1 Differentiate between design and design thinking.

4.2 Demonstrate design thinking as a humancentered process focusing on customers and their needs.

4.3 Describe the role of empathy in the design-thinking process.

4.4 Illustrate the key phases of the designthinking process.

4.5 Demonstrate how to observe and convert observation data to insights.

4.6 Demonstrate how to interview potential customers in order to better understand their needs.

4.7 Identify and describe other approaches to design thinking.