Want a great way to kick off a lecture or an in-class discussion?
Check out Ralph Hanson's "Living in a Media World" blog at www.ralphehanson.com. It will become your go-to resource for insightful and entertaining examples and cases relevant to the intro mass comm course.
Welcome to the Companion Website
SAGE edge offers a robust online environment you can access anytime, anywhere, and features an impressive array of free tools and resources to keep you on the cutting edge of your learning experience.
Designed to give students the media literacy principles and critical thinking skills they need to become a self-aware media consumer, Mass Communication: Living in the Media World provides comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis and fun, conversational writing. In every chapter, students will explore the latest developments and current events that are changing the face of media today. The newly revised four-color Fifth Edition introduces a new “Media Transformations” box feature that highlights dynamic changes to how we produce and consume media. Each “Media Transformations” box includes a new infographic that helps illustrate key issues and promotes data and media literacy. Mass Communication is an enhanced, enriching, and interactive learning experience.
We gratefully acknowledge Ralph Hanson for writing an excellent text and his work on the ancillary offerings. Special thanks are also due to Craig Engstrom of Elmhurst College for developing various ancillaries on this site.
Access resources that are only available to Faculty and Administrative Staff.
Want to explore the book further?