UPON COMPLETING THIS CHAPTER, YOU WILL BE ABLE TO
1. Define informative speaking, explaining its purpose
2. Compare and contrast these methods of delivering information: a speech about objects, ideas, or theories; a speech about events or people; and a speech about processes, procedures, or demonstrations
3. Deliver an informative speech that is organized and communicates as simply and directly as possible, creates hunger for information in receivers by relating ideas directly to them, and is memorable