Dynamics of Media Writing: Adapt and Connect
Second Edition
Video and Multimedia
Click on the following links. Please note these will open in a new window.
Video 1: What is Public Relations?
This video discusses the definition of PR and explores the different types and functions of PR, such as employee relations (internal PR), campaigns and politics, government relations, and media relations.
This video discusses the six parts of a standard press release.
This audio provides an example of the concept of transparency.
This document provides tips to help you write a press release.
Web 2: Transparency In PR And Media
This document discusses the importance of transparency in public relations.