Learning Objectives

UPON COMPLETING THIS CHAPTER’S TRAINING, YOU WILL BE ABLE TO

  1. Choose a topic appropriate for you, your audience, and the occasion
     
  2. Develop an effective general purpose statement
     
  3. Develop an effective specific purpose statement
     
  4. Formulate a behavioral objective for audience members
     
  5. Create an effective thesis
     
  6. Evaluate the effectiveness of your general and specific purpose statements as well as your thesis