The Public Speaking Playbook
Second Edition
Learning Objectives
UPON COMPLETING THIS CHAPTER’S TRAINING, YOU WILL BE ABLE TO
- Use sound evidence
- Apply Toulmin’s Reasonable Argument Model
- Use deductive, inductive, and causal reasoning, as well as reasoning from analogy
- Arouse emotion
- Name the three tenets of persuasive speaking
- Avoid common logical fallacies
- Design and deliver a persuasive speech