Learning Objectives

After reading this chapter, you will be able to:

7.1 Discuss differing theories about public opinion formation and expression and the degree to which it is meaningful

7.2 Describe the issues involved in surveying American public opinion and the construction of the instruments used to do so

7.3 Examine the sources of individual political attitudes and preferences

7.4 Assess patterns of American public opinion over time and between different groups

7.5 Reflect upon the role, possibilities, and dangers of modern public opinion gathering in the United States

7.6 Debate the power of individuals, events, and people’s interpretations of events to make lasting change in American politics