Mass Communication: Living in a Media World
Seventh Edition
Study Questions
- Why were magazines the first “national” media?
- Who founded Crisis, and why was it an important magazine?
- Who were the “muckrakers?” What was the focus of their stories? Why did the muckraking movement end?
- What are the differences between the more traditional men’s magazines, like Esquire and Playboy, and newer titles like Maxim and Men’s Health?
- What is a consequence of magazines using super-thin models? What are some of the recent reactions to this trend?
- What is native advertising? Why is this a potential conflict of interest?
- What are the major trends in magazine publishing today? What are some alternative ways to access magazine content?