After reading this chapter, you should be able to

2.1 Explain what makes an idea interesting and novel.

2.2 Distinguish between a hypothesis and a theory.

2.3 Distinguish between inductive and deductive reasoning.

2.4 Describe the process of conducting a literature review.

2.5 Describe the “3 Cs” of conducting an effective literature review.

2.6 Distinguish between a confirmational and a disconfirmational strategy.