Video and Multimedia
Click on the following links. Please note these will open in a new window.
Video Links
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Video 1: The Decline of Kodak...What Happened? (2018): The name Kodak was once synonymous with cameras and film. They were innovators in the industry and the leaders of it for 100 years. Yet a few years ago they experienced such a decline that they were forced into bankruptcy.
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Video 2: John Pilger: the New Rulers of the World [2001]: A film about corporate globalization, the myths of globalization have been incorporated into much of our everyday language. “Thinking globally” and “the global economy” are part of a jargon that assumes we are all part of one big global village, where national borders and national identities no longer matter. But what is globalization? And where is this global village?
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Video 3: “Nudging: The Future of Advertising” by PolyMatter: Advertising tries to convince you to buy things, but nudging is about influencing customers without their knowing. It’s only going to be used more and more, but where should we place limits (if at all)?
Web Resources
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Web 2: The Bookwire Index: Links to all types of book publishers.
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Web 3: Technorati blog directory: A directory of more than one million blogs, organized by category, including a ranking of the 100 most popular blogs, updated daily.
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Web 4: Media Alliance: Promotes diversity and accountability in media.
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Web 5: Nielsen Media Research: The home of audience ratings and more.
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Web 6: Free Press: Ownership Chart, The Big Six: Interactive chart of major media conglomerates.
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Web 7: BrandChannel: Documents product placement in major movie releases.
Audio Links
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Audio 2: This American Life, Mister Prediction: Author David Rakoff worked at an advertising agency, and could see exactly where its technology was going.