Learning Objectives

UPON COMPLETING THIS CHAPTER’S TRAINING, YOU WILL BE ABLE TO

  1. Explain how an introduction affects a speech
     
  2. Describe the purposes served by introductions
     
  3. Identify at least five ways to introduce a speech
     
  4. Use the introduction to capture attention, build credibility, and preview the speech’s main ideas
     
  5. Avoid introduction pitfalls