Welcome to the SAGE edge site for Gender, Race, and Class in Media, Sixth Edition!

Gender, Race, and Class in Media provides students a comprehensive and critical introduction to media studies by encouraging them to analyze their own media experiences and interests. The book explores some of the most important forms of today’s popular culture—including the Internet, social media, television, films, music, and advertising—in three distinct but related areas of investigation: the political economy of production, textual analysis, and audience response. Multidisciplinary issues of power related to gender, race, and class are integrated into a wide range of articles examining the economic and cultural implications of mass media as institutions. Reflecting the rapid evolution of the field, the Sixth Edition includes 18 new readings that enhance the richness, sophistication, and diversity that characterizes contemporary media scholarship.

This site features an array of free resources you can access anytime, anywhere.


We gratefully acknowledge Bill Yousman, Lori Bindig Yousman, Gail Dines, and Jean McMahon Humez for writing an excellent text. Special thanks are also due to Christopher Gullen of Westfield State University for developing the resources on this site.