Learning Objectives

  1. Describe the distinction between phonemes and morphemes.
  2. Discuss how speech errors, prediction, and temporal stages support the hierarchical organization of language.
  3. Contrast local and global coherence.
  4. Describe the role of short-term memory and the construction-integration and situation models in Kintsch’s model of text comprehension.
  5. Apply research findings to design a persuasive communication.