Introduction to Business
First Edition
Welcome to the SAGE edge site for Introduction to Business!
Written by bestselling authors Heidi M. Neck, Christopher P. Neck, and Emma L. Murray, Introduction to Business explores the fundamental building blocks of modern business while addressing social impact, ethics, and the power of innovation throughout. Cases on startups, small businesses, and corporations will ignite student interest as they learn from today’s most forward-looking organizations. Regardless of your students’ career aspirations, they will develop the mindset and skillset they need to succeed in their professional journeys.
This site features an array of free resources you can access anytime, anywhere.
Acknowledgments
We gratefully acknowledge Heidi M. Neck, Christopher P. Neck, and Emma L. Murray for writing an excellent text and creating the materials on this site.